Posts Tagged ‘SEO’

I have actually met people who believe that the importance of Search Engine Optimisation (SEO) is overstated. Someone emailed me, arguing that SEO is a media crock “just like the Y2K bug, push technology, stickiness and other dead concepts.” The following quote from the legendary Pink Panther may serve to illustrate the basis on which [...]

Some time ago, The Guardian‘s Charlie Brooker wrote an article knocking the idea that 9/11 was some sort of demonic conspiracy by sinister industrial-military stakeholders in the US government. No ways, argued Charlie, for conspirators to bypass the gigantic pile of bureaucratic dust that is likely to be required in order to commission a governmental [...]

A story doing the RSS rounds got my attention, but first – I must say a word about an issue that’s related to marketing and communication (which is what I do for a living). It’s about a story I read on the Search Industry Blog Normally, I would have left the piece for dead, because [...]