In 2006, Chris Anderson, editor-in-chief of Wired Magazine, came up with an article with a fascinating theory (later published in a book called The Long Tail: Why the Future of Business Is Selling Less of More) that made some serious waves. Anderson argues that “economy is increasingly shifting away from a focus on a relatively [...]
Posts Tagged ‘Robin Parker’
Tags: Alain Resnais, Bette Midler, Chris Anderson, Cross-subsidies, demand curve, Eric J. Johnson, freeconomics, Freemium, FT, Gift economy, Itzik Manger, Kurt Weill, Labour exchange, NYT, Robert Murdoch, Robin Parker, Surabaya Johnny, Techdirt.com, the Financial Times, The Long Tail, the New York Times, Wired magazine, Zero marginal cost, zero-cost products
Tags: Citizen Journalism, Citizen Paparazzi, Communication, Highway Africa, Hypergene, Journalist of Tomorrow, Lomo, Lomo Kompakt, Lomography, Marketing, MCM, Media, New Media, participatory journalism, Rhodes University, Robin Parker, School of Journalism & Media Studies, Shayne Bowman and Chris Willis, Smartphone, The ten golden rules of Lomography, We Media
Being in the MCM (Media/Communication/Marketing) business gives one an opportunity to observe the way ideas develop – from germination in some theory geek’s mind, to a conference, or series of conferences, or publications, or all of the above, then to academia, and then, sometimes, through to business.